| Date |
Event |
| |
1915
to 1925
How Christmas Exchange got its name |
| 1915 |
The Ottawa Welfare
Bureau (OWB) created in 1914 set up a Confidential Index,
later called the Social Services Exchange, to coordinate
relief to families affected by the First World War. In 1915 this included
a master list for Christmas aid, described by the OWB as a
Christmas Exchange for the use of all charitable organizations
and individuals in the city.
The purpose of the Christmas Exchange was to
coordinate distribution of food and gifts by churches and other community
groups, through crosschecking names on their respective lists and notifying
them of duplications. |
| 1916 |
In 1916, 62
letters were sent to churches and societies asking them for a list of
families they propose to help. In response 552 families names were received,
of which 138 prove to be duplicates. This proved the value of the duplicate
check and of notifying community groups about Christmas Exchange services. |
| 1917 |
As a temporary
wartime measure the federal government introduces income tax. |
| 1919 |
The First World
War ended on November 11, 1918. Of the 620,000 Canadians who had served
in the war, 60,000 were killed and 172,000 were injured.
The Social Services Exchange and Christmas Exchange
continued, in spite of hopes that the Christmas Exchange might not be
needed after the war. |
| 1925 |
The Ottawa Welfare
Bureau held its first fundraising drive and made funds available to Christmas
Exchange. This practice did not continue. |
| |
1926
to 1935
Christmas Exchange carries on |
| 1926 |
The federal
government instituted old age pension. |
| 1929 |
Montreal, Toronto,
and New York stock markets suffer the worst economic crash in history
triggering the Great Depression of the 1930s. |
| 1930 |
Christmas Exchange
received the first unsolicited gift of $5, which activates
a Christmas Exchange fund that snowballed from then on. |
| 1931 |
The Ottawa Welfare
Bureau switched from giving financial assistance to doing casework. The
City of Ottawa began providing social assistance benefits, following
creation of the Public Welfare Board. Christmas Exchange had its busiest
year to date.
1931 was a bad year for Ottawa: City Hall burned
down, the City water mains blew up, taxes went up to a record high along
with the summer temperatures, and the Ottawa Senators hockey team died. |
| 1934 |
The Christmas
Exchange together with Social Services Exchange was transferred to the
new Ottawa Council of Social Agencies. |
| |
1936
to 1945
When the Christmas Exchange began giving gift
certificates |
| 1936 |
In the depths
of the Depression, despite combined efforts by individuals, service clubs,
churches, and womens institutes, 289 families are left without
help, so great was the demand. |
| 1937 |
Reluctant to
take on the role of direct provider, the Exchange recorded the assertion
that its purpose is to prevent overlapping and duplication in the
giving of Christmas dinners. Nonetheless, unsolicited funds continued
to come in. |
| 1939 |
Canadas
entry into the Second World War put people back to work and improved
the economy. At the same time, seniors pensions were devalued because
of inflation. |
|
| 1941 |
Unemployment
Insurance was introduced. |
|
| 1942 |
Donations of
$1,061 to Christmas Exchange were recorded, and of the 526 referrals
submitted, 106 were duplicates. |
|
| 1943 |
For the first
time the Exchange gave out gift certificates to 634 families because
it now has the funding from continued unsolicited funds to do so, and
because wartime rationing called a halt to food gift baskets. |
|
| 1944 |
The Family Allowance
Act was introduced. |
| 1945 |
The Second World
War ended on April 16, 1945, with 42,000 Canadian service people dead
and 54,000 wounded. |
| |
1946
to 1955 |
| 1951 |
The Old Age
Security Act was passed with pensions for all men and women 70 years
of age and over. The mid-century census recorded Canadas population
as 14 million. |
| 1954 |
The Ottawa Welfare
Bureau became the Ottawa Family Services Centre, and the Social Services
Exchange together with the Christmas Exchange became part of the Ottawa
Welfare Council. Christmas Exchange recorded 1,729 referrals received
of which 203 were duplicates. |
| |
1956
to 1965
Times change |
| 1957 |
After 12 years
of prosperity, the economy entered a serious recession. The Social Services
Exchange closed but the work of the Christmas Exchange carried on through
the Christmas Exchange Committee, which became a Standing Committee of
the Ottawa Welfare Council. Christmas Exchange helped 1,479 families
with Christmas Dinner. |
| 1958 |
The unemployment
rate, which had been between 3% and 4% for most of the 1950s, climbed
to more than 7%. Of the 2,017 referrals, 360 were duplicates. |
| 1959 |
A report notes
that 75% of $4,905 in donations came in the last 10 days before Christmas. |
| 1961 |
The Exchange
Committee opened a toy centre, helped by the Kinsmen who did repairs
on used toys. 385 duplicates were found, 2,136 families helped and 2,750
children received toys for Christmas from the toy centre. |
| 1963 |
The Citizens
Committee on Children and the Ottawa Welfare
Council took up sponsorship of the toy centre. Up to this point referrals
were received from social agencies, but more working poor families
began asking directly for help, and became a focus of the Exchange.
582 duplicates found, 2,729 families helped and 3,353 children received
toys. |
| |
By the mid-1960s,
the toy centre became unmanageable, a victim of its own success, so it
was discontinued. The Salvation Army opened a toy centre in 1973, which
continues until today. |
| |
1966
to 1975
The Christmas Exchange goes it alone |
| 1969 |
The Ottawa Welfare
Council, now called Social Planning Council, found it hard to continue
the annual Christmas Exchange coordination. The workload had become too
much for the roughly 80 volunteers, so a temporary staff of two was hired
for the campaign period, October to January. The number of public
welfare referrals had climbed to 83%, representing a change in
focus from the working poor. |
| 1971 |
A campaign organized
and run by media raised more money than ever before, but the media could
not undertake to run a campaign every year. |
| 1973 |
The
Social Planning Council proposed setting up an independent, incorporated
agency, with a volunteer board representing consumers, referring agencies,
donors, churches, and service clubs.
Since a Christmas Bonus was issued to people
receiving social assistance the Christmas Exchange concentrated on helping
the working poor and low-income seniors. |
| 1974 |
Incorporation
is complete. Several Ottawa businesses loaned office furniture,
and two temporary staff began work in October. The five largest banks
agreed to accept donations. |
| 1975 |
The Exchange,
processed 2,831 referrals from 105 agencies, and found 535 duplicates,
received donations of $27,730 and distributed 250 hampers. |
| |
1976
to 1985
CFMO Radiothon brings home the bacon |
| 1976 |
CFMO Radio and The
Ottawa Citizen agreed to co-sponsor a broadcast on the first Sunday
of December each year. It is very successful and brought in hundreds
of new supporters and thousands of dollars. |
| 1980s |
The deepest
and longest recession of the Canadian economy since the Second World
War occurred in 19811982 causing a rise in unemployment. Through
the 1980s all banks and trust companies accepted donations for Christmas
Exchange.
West Lions Club raised the necessary funds to
pack and distribute hampers for Christmas Exchange throughout the 1980s
into the 1990s.
The pattern of opening a temporary office each
October and closing at the end of January began, with two staff hired
during that period to run the office along with an army of volunteers.
St. Vincent de Paul acted as custodian of the Exchanges files and
records. The referrals continued to be manually process. |
| 1981 |
The Exchange
helped 3,116 families, 665 duplicates were found, and churches and service
clubs distributed 1,330 hampers. Donations totaling $91,313 were recorded.
Although people on social assistance continue
to receive a Christmas bonus, the amount had been decreasing over the
years becoming lower than what Christmas Exchange provided to the working
poor. The Board of Directors decided to top-up social assistance
bonuses, funds permitting. |
| 1985 |
The number of
families helped increased by 62% over the previous year. |
| |
1986
to 1995
The era of reduced social benefits |
| 1988 |
A new record
number of 7,054 families were helped thanks to the $230,000 raised. |
| 1990 |
A severe recession
occurred in 199091, unemployment rose, it took longer to find a
new job, and some workers from the manufacturing sector who lost jobs
were unable find another.
The Exchange began using computers and database
software to process applications. |
| 1991 |
CFMO moved to
Smith Falls but continued to do the Christmas Exchange Broadcast. Because
the radio signal from Smith Falls was faint in Ottawa, the broadcast
stops after one year. Banks and trust companies would no longer receive
donations on behalf of Christmas Exchange. |
| 1994 |
People receiving
social assistance stopped getting the Christmas bonus. The Board of Christmas
Exchange decided that the office needed to operate year-round with a
permanent staff of two, and many volunteers, in order to raise the funds
required |
| |
1996
to 2005 |
| 1996 |
The Exchange
goes on-line. |
| 1997 |
Rod Bryden,
well known Ottawa Business man and owner of the Ottawa Senators Hockey
Team, agreed to serve as the first Honorary Campaign Chair and continued
to serve until 1998. |
| 1999 |
Jean Pigott.
former MP and Chair of the National Capital Commission agreed to serve
as Honorary Campaign Chair and served until 2000.
CFRA Radio, The Ottawa Citizen and the Westin Hotel, jointly
sponsored the Christmas Cheer Broadcast and Christmas Cheer Breakfast.
275 Volunteers collectively invest 3,300 hours
in the work of the Exchange |
| 2000 |
The dot.com
bubble raised expectations of unlimited economic growth. The Exchange
helped 23,313 people. |
| 2001 |
Jim Watson,
former Mayor of Ottawa, and Commissioner of Tourism, agreed to chair
the 2001 campaign and served until 2002. The Exchange helped a record
25,267 people. The dot.com bubble burst, with thousands of jobs lost
in Ottawa. |
| 2002 |
The cost of
living rose while incomes did not. Former donors became clients as a
result of continued job losses in the high tech sector. Christmas Exchange
provided assistance to more than 7,800 households. |
| 2003 |
The Exchange
helped close to 8,000 households. Wayne Rostad, philanthropist and host
of CBCs On the Road Again, took on the role of Honorary
Chair.
Since 1999, the Exchange estimates that it has
saved participating community groups more than half a million dollars
as a result of the duplication check. |
| 2004 |
With Wayne Rostad
chairing the campaign for a second year, the Exchange assists more than
7,200 households after receiving referrals from close to 300 agents. |
| 2005 |
The Christmas
Exchange shares a 90th anniversary with the Ottawa Family Services Centre.
Exchange and the 3rd year of Waynes chairing the campaign bring
celebration as well as a hard look at how to do even better.
The Exchange conservatively estimates that volunteers
over the Exchanges nine decades have collectively invested at least
150,000 hours of their time and skills thats roughly 90
years! |